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Graphic design for Blackhawk Network

From August 2019 to March 2023 — initially part-time and later full-time — I worked as a Junior Graphic Designer at Blackhawk Network, a giant in the world of giftcards. At BHN in Amsterdam, I was part of the marketing department and attached to the design department in the UK. 

Working within the marketing department, my tasks were either based on assignments or more involved within the complete process of marketing projects. In practice, I designed a large variety of both printed work and digital work, examples are displayed below.

My work furthermore consisted of the design of new giftcard products or redesigning existing products.

Giftcard design

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FashionCadeau redesign (2023) — lifting up the FashionCadeau brand to a premium level.

FashionCadeau_04_Wallet+Card.png
FashionCadeau_02_Carrier_black_(Closed).png
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CinemaCadeau_03_Carrier_(Open).png
CinemaCadeau_02_Carrier_(Closed)_1 person.png
CinemaCadeau_03_Carrier_(Standing).png

CinemaCadeau Belgium redesign (2022) — evoking the 'cinema experience' without losing reconizability.

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WoonCadeau (2023) — a giftcard for a trendy interior.

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WoonCadeau_03_Carrier_(Open) copy.png
WoonCadeau_02_Carrier_(Closed).png
WoonCadeau_03_Carrier_(Standing).png
KC verrassing.png

KidsCadeau verrassing (2022) — designing excitement.

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KidsCadeau_verassingsbox_packshot-open1.png
KidsCadeau_verassingsbox_packshot-front.png
KidsCadeau_verassingsbox_packshot-flat.png

RestaurantCadeau and BeautyCadeau giftboxes (2022) — enhancing the gift-giving experience.

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BeautyCadeau_giftbox_mockup open_card inside.png
RestaurantCadeau_giftbox_mockup box_no card.png
RestaurantCadeau_giftbox open_mockup.png
BeautyCadeau_giftbox_mockup box_no card.png
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&C white label giftcard (2021) — designing a white label gift card using the &C 'sauce'.

Concepts

FashionCadeau_memphis gold-dark blue.png
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FC gold pattern variations-18.png

Marketing

Brochures/Catalogues 

Participas Brochure - front page
Participas spread.png
B2B Brochure.png
RestaurantCadeau Brochure - spread

Point of sale and magazine advertisements

AH schap.png

Social Media and digital design

  • White LinkedIn Icon
  • White Instagram Icon
  • White Pinterest Icon
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